Customer Surveys: Is your company a hit or a miss?
Friday, 09 August 2013
How do you know what your customers are thinking without asking them? You really don’t. There is nothing more beneficial to a company than the insight of their target consumers. With this knowledge, a company can decide where to focus its ad spend, what new products/services to consider, how to stop wasting money and how
- Published in Business Success
The Myths of Social Media
Friday, 02 August 2013
Social Media can be a great tool to reach out to new and existing customers, but there are many misconceptions on this marketing tool. For those new to social media or who have not receive positive results from their campaigns, here are a few myths that it best this ever growing marketing venue: You just
- Published in Social Media
Is a Cheaper Hourly Rate Always Cheaper?
Friday, 26 July 2013
Whenever speaking to new potential clients, we are surprised by the simplistic view on hourly rate. People want to know if you have the lowest hourly rate, but never inquire who has the best rate. Isn’t the lowest rate the best? Not always. Imagine you have two companies offering the same service. Company A charges
- Published in Business Success, Saving Money
Building a YouTube Following
Friday, 19 July 2013
YouTube, the video sharing website, can be a great tool for a small business to attract new customers. By offering entertainment, showing yourself as a knowledgeable specialist, or offering content that is unique and engaging, you can bring a whole new group of clients to your business. Branding: When using YouTube it’s important to spend
- Published in Social Media
At the End of Celebrity Endorsements
Friday, 12 July 2013
Years ago, a celebrity endorsement could make or break a company, but it appears that those days are over. Whereas businesses used to pull out their wallets to pay the hottest celebrity of the moment to be in their commercial or ad campaign, the “average Joe” is now in much higher demand. This can be
- Published in Business Success
Building a Twitter Following
Friday, 05 July 2013
Twitter is the second biggest Social Network, beaten only by Facebook. Having a Twitter account is a must for every business, blogger and celebrity. Most Social Network users will have either a Facebook or Twitter account your business should have both. Branding: As you would in any other situation, it’s important to present yourself properly.
- Published in Business Success, Social Media
Filling Orders with Professional Flair
Friday, 28 June 2013
You have your first order. Congratulations! Now what? Many small business owners don’t think to this next step and then do a poor job in executing the pack-and-ship phase of their business. But this can be avoided with some careful planning. Before you receive your first order,
- Published in Business Success
The “Bad Words” of Marketing
Friday, 14 June 2013
Words have power. This is an undeniable fact. And in marketing, words are the first step in the sales process. So why waste them by using the same words your competitors use, making the same promises and claims? Isn’t it wiser to differentiate yourself from your competitor? Though there are hundreds of meaningless marketing words,
- Published in Business Success, Website Content
Our Process to Your Success
Friday, 31 May 2013
We take pride in helping grow businesses through streamlined design, expert programming and supreme marketing. In fact, we have worked so hard to master the art of growth that we have created our own 9 step process to helping you achieve your success. 1) Discover/Learn: You know your business better than we ever could.
- Published in Business Success