8 Ways to Increase Awareness & Drive Traffic to Your Facebook Campaign
Tuesday, 08 July 2014
by Angela
If you’ve started a business Facebook page, then you’re on your way to a good start! That’s the good news. The bad news is that if you don’t utilize your company’s Facebook page properly, you may be missing out on some big opportunities in terms of a very cost-effective marketing campaign. Our clients often ask
- Published in Business Success, Social Media, Website Basics, Website Content
Tagged under:
Business Success, Facebook, Marketing, Social Media, Social Network, Strategy, Website
Common Mistakes of Responsive Themes
Tuesday, 24 June 2014
by Angela
The goal of every website is to have the visitors respond… by making a purchase, learning new information, acquiring a service, or spreading a message. Even though the ultimate goal is a positive response, all too often, websites find themselves repeating the same core mistakes and sending their visitors elsewhere. When you’re creating or
- Published in Business Success, Website Basics, Website Content
What Does Open Source Mean?
Tuesday, 27 May 2014
by Alexander
“Open Source” may sound like a buzzword, and if you’ve done a little research into beginning or expanding your marketing, you’ve probably come across this phrase. These days, it is a buzzword, but for good reason. Open source products on the internet can mean big things for small businesses. In short, products that are
- Published in Website Basics, Website Content, Website Creation
Open Source
Tuesday, 27 May 2014
by Angela
“Open Source” may sound like a buzzword, and if you’ve done a little research into beginning or expanding your marketing, you’ve probably come across this phrase. These days, it is a buzzword, but for good reason. Open source products on the internet can mean big things for small businesses. In short, products that are
- Published in Website Basics, Website Creation
What is Joomla! and what are its benefits?
Tuesday, 06 May 2014
by Angela
Have you heard of Joomla! and wondered what it is? Have you never heard of Joomla, but now you’re intrigued? Don’t worry! We have you covered in both cases! Optimum Systems Online has mastered Joomla!, can answer all your questions, and can help you better understand the world of Joomla! Joomla! is a CMS?
- Published in Website Basics
“Must Have” List for Online Businesses
Tuesday, 29 April 2014
by Angela
Congratulations! You have an awesome business with products and services that serve your community well. That’s fantastic, and we applaud your efforts! But… you’re not done yet. Just having a great product or service is magnificent, but if nobody knows about you, your return on investment is obviously less than stellar. There are a
- Published in Business Success, Website Basics
What is OpenCart and What Are Its Benefits?
Tuesday, 15 April 2014
by Angela
OpenCart is an online resource that was built to make life easier for merchants and customers to interact. Based in an Open Source environment, this shopping cart solution gives you to ability to have your business be search engine friendly with a user interface that is welcoming and inviting. If you’re an online retailer, you’ll
- Published in Networking, Website Basics, Website Creation
A/B Testing
Friday, 21 March 2014
by Angela
The A to Z of A/B Testing Just because you have a website, doesn’t mean it is benefiting you. Rather than staring at your screen and hoping that cyberspace has taken a liking to your pages, you can find out how well your site is working for you. Maybe it is the product you lead
- Published in Website Basics
Tagged under:
Website
What Is WordPress?
Friday, 07 March 2014
by Angela
Do you keep hearing about WordPress? Are you wondering what the buzz is all about? If so, rest assured, you’re not alone! We hear questions about WordPress all the time, so we wanted to take a moment to dispel some myths and help you understand what WordPress is and how it can benefit your business.
- Published in Website Basics, Website Creation