Did you know that 75% of internet users never scroll past the first page of search results?
This is staggering, especially considering that 91% of online experiences are reported to start with a search engine.
Therefore, in 2018, it is more important than ever to begin the investment in a local SEO company. SEO refers to search engine optimization, and it will help your company or website rank higher in the search results.
In turn, the higher ranking will increase web traffic, as well as revenue. But, it can be difficult to know which local SEO company to choose. A high-quality SEO company will provide numerous, long-term benefits to your business that will help with its growth.
Read on to learn four tips for finding the perfect Connecticut-based SEO company.
1. Knowledge of Local SEO
Local SEO is different than regular SEO in that it involves searches based on location.
Therefore, if you are based in Danbury, CT, you could potentially target users in this area as well.
The right company will have knowledge of Local SEO and local keywords. That way, when local users search for keywords related to your business, your website will appear higher on the results page.
It is very important to have a responsive company, especially in case an issue comes up down the line.
The company should respond to any question you may have within 48 hours, and provide yours with great customer service.
This is an ongoing relationship your business will have, therefore follow your judgment when it comes to how responsive they are.
3. Effective Link-Building
The link-building strategy should be closely evaluated when choosing a local SEO company.
It should include citation submissions on the known authoritative sites, which should have high levels of traffic.
In addition, off-page optimization should also be used, such as broken link building, relationship link building, and Infographics submissions.
Bad links should also be monitored, as these can negatively impact your search engine ranking.
Google Webmasters provides a list of bad links, and it will provide as to which should be eliminated to maintain higher search engine rankings.
4. Look Beyond Rankings
A company should not only be chosen because of their rankings in the SERPs. Their overall strategy should be the main inquiry, as this will often tell you much more.
As well, your budget for the project should be taken into consideration. Pick a local SEO company that is within your means, without sacrificing quality.
One place to check in addition to rankings is their reviews and testimonials, because as with many businesses, this can often tell you about the quality of service.
The last question you should mention to the company is the types of challenges they expect to experience, and how they plan on handling them.
Local SEO Company in Connecticut
In Connecticut, as well as in other areas of the U.S., OSO Web Studio is the perfect option.
Since 2008, we have provided high-quality services, from web design to SEO, we are the one-stop shop. Consider contacting us today with any questions you may have about SEO, and start expanding your business opportunities.