When Is the Best Time to Revamp (or Re-Brand) Your Brand?
Friday, 13 July 2018
by Alexander
Everywhere you look, there’s a name, slogan, or sign from a famous company. Nike is “Just Do It.” McDonald’s is “I’m Lovin’ It.” You know the brands immediately. Unfortunately, branding is a bit more complex now. There’s a lot of competition out there. A good brand should deliver the message clearly, confirm credibility, connect with
- Published in Brand Identity, Content Marketing, Trends
How to Optimize Website Imagery in Web Design
Monday, 23 April 2018
by Alexander
The first impression your website gives is more important than you think. In fact, 38% of people will stop engaging with your site and move on to another if the content and layout is unattractive. Knowing this, it stands to reason that having great imagery on your site is extremely important. However, there’s a lot
- Published in Brand Identity, Design
4 Signs That You Are in Need of a Logo Redesign
Friday, 02 February 2018
by Alexander
Some of the most iconic brands and logos in the world had no cost to produce them. Others had over $1 million price tag to create them. If you’re thinking about logo redesign, you might already be worrying about how much it’s going to cost. But are you thinking about what it’s already costing you?
- Published in Business Success, Design, Logo