One of the best ways to make your mark in the marketing, advertising, or web worlds is to mix and mingle with some of your peers and colleagues. Each year, there are some amazing conferences that take place all over the country and all around the globe that can help you make some great connections
For many small (and big) business owners, finding a way to manage content and create a beautiful website can be a daunting and cumbersome task. Because of these reasons, projects like Drupal exist. Drupal is an open source software that is free to use, and it’s maintained by a huge community of developing experts that
Have you heard of Joomla! and wondered what it is? Have you never heard of Joomla, but now you’re intrigued? Don’t worry! We have you covered in both cases! Optimum Systems Online has mastered Joomla!, can answer all your questions, and can help you better understand the world of Joomla!   Joomla! is a CMS?
Congratulations! You have an awesome business with products and services that serve your community well. That’s fantastic, and we applaud your efforts! But… you’re not done yet. Just having a great product or service is magnificent, but if nobody knows about you, your return on investment is obviously less than stellar.   There are a
OpenCart is an online resource that was built to make life easier for merchants and customers to interact. Based in an Open Source environment, this shopping cart solution gives you to ability to have your business be search engine friendly with a user interface that is welcoming and inviting. If you’re an online retailer, you’ll
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Magento is an open source ecommerce system that is currently owned by eBay. It first came into existence in 2008 under a different name (Bento), and it has since utilized the expertise that is available on the Open Source circuit to become an eCommerce platform that will allow you to build your own brand easily
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Business Name

Tips on Creating a Great Business Name   You’ve got a great product/concept/service to share with the world. You’re ready to jump in with both feet. You want to get out there and make your first impressions count. So what are you going to call your business?   Those who’ve grown up with an unfortunate
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A/B Testing

The A to Z of A/B Testing Just because you have a website, doesn’t mean it is benefiting you. Rather than staring at your screen and hoping that cyberspace has taken a liking to your pages, you can find out how well your site is working for you. Maybe it is the product you lead
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Instagram for Your Business

If you think social media has exploded to the point that it can’t get any bigger, you’re in for a painful awakening. Sure, Facebook is the first step to finding your way into the social media channels, and Twitter isn’t far behind. Professionally, LinkedIn is just as close to imperative as you’re going to get.
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